When you get your blogging game, you’ll find everyone telling you that a headline is the main thing in a blog post that can make someone click and result in driving traffic to your post. Even the headlines on your social media posts are important. They are what will get you the click.

So I took some very extremely popular headlines of giant bloggers and looked into their features.

Note: I selected these posts on the ‘most socially shared’ criteria shown by Buzzsumo.

Don’t have time? Download the Features biggies use in their headlines!

Headlines Selected:

1. PAT FLYNN’S

3 Tiny Shifts That Made a Huge Difference in My Business

2. MICHAEL HYATT’S

The Best Business Books I Read in 2016

3. NEIL PATEL’S

How to Do SEO for a “Tiny” Website That Doesn’t Have Any Visitors or Money

4. JON MORROW’S

7 Life Lessons from a Guy Who Can’t Move Anything but His Face

5. BRIAN DEAN’S

We Analyzed 1.3 Million YouTube Videos. Here’s What We Learned About YouTube SEO

The Teardown Video

 

Gut or CoSchedule Headline Analyzer?!

Listen up, my friend. I hope you know, especially if you’re a beginner, about this free tool.

It’s a very good starting point if you don’t know how to copy take inspiration from or craft popular headlines.

Just type in yours and it’ll show you the score plus suggestions about improving it.

TIP: Never settle for one title. Follow this wise advice and you’ll be surprised. Come up with 5 – 10 options and then pick the one. Look how I worked through mine:

The funny part:

Pat Flynn scored: 67%

Michael Hyatt scored: 68%

Neil Patel scored: 63%

Jon Morrow scored: 65%

Brian Dean scored: 37%!!!!

So don’t go mad pulling your hair if you don’t make it to a high score on the headline analyzer. Like I said, it’s a good starting point, not the end of the world. Gut triumphs!

3 Quick Action Steps for Your Next Headline:

1. Pick a list or how to post format
2. Download the list of the important headline features highlighted in the video above and use any 3 to 5
3. Can’t beat the biggies for now.

Extremely Useful Resources

For an additional dose of inspiration, check these out, you’ll come back a better headline creator!

• Why Headlines Fail by Sean D’ Souza
• Power Words
• Sound Bites

Do you still need a long list of headlines? Or do you pick only the formats that are most popular and get clicked most frequently?

I find it confuses me when I have so much to choose from. How quick and effectively do you make your headlines? Do share any useful info that I missed out on.

 

Psstttt….

If you found this article useful, could you pin this image below? It’ll help my tiny blog grow!>>>>>